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 As consumer awareness of sun safety continues to grow, women’s UPF 50+ rash guard swimwear has become a core category for swimwear, surfwear, and activewear brands worldwide. Long sleeve rash guards are no longer limited to professional surfers—they are now a must-have for everyday swimmers, beach travelers, and outdoor enthusiasts seeking both protection and style. This shift in demand presents a strong opportunity for brands and retailers sourcing high-quality rash guard swimwear for women with reliable UV protection and flexible private label options. What Is a UPF 50+ Rash Guard? A UPF 50+ rash guard is a technical swim shirt designed to block at least 98% of harmful UVA and UVB rays . Unlike standard swim tops or lightweight cover-ups, UPF-rated rash guards are tested and certified to ensure consistent sun protection, even when wet. For women, long sleeve rash guards offer: Extended sun coverage for arms and upper body Reduced need for repeated sunscreen applica...

  The Ultimate Guide to Choosing the Perfect Summer Swimwear for Your Little Girl Summer is here, and it’s the perfect time to hit the beach or splash around at the pool! But if you’re a parent, you know that choosing the right swimwear for your little girl can be tricky. Comfort, sun protection, and style all matter. In this guide, we’ll share practical tips on selecting infant, toddler, and kids’ swimwear that keeps your child safe, comfortable, and looking adorable. 1. Prioritize Comfort and Fit The first rule of choosing kids’ swimwear is comfort. Toddlers and infants move a lot, so swimsuits should be soft, stretchy, and non-restrictive . Look for features like: Adjustable straps – Ensure a snug, customizable fit that grows with your child. Soft linings – Fabrics like 100% polyester lining provide gentle contact with delicate skin. Flexible fabrics – Blends of Nylon/Spandex or Polyester/Spandex are lightweight and quick-drying, perfect for active play. Fo...